The Atomic Impact Podcast

Building Neo Forensics with Michael Lastovskiy

In this episode of the Atomic Impact Podcast, Jason Osborn interviews Michael Lastovskiy, owner of Neo Forensics, a London-based firm providing forensic services, fraud investigations, asset tracing, litigation support, and compliance training. Michael shares how resilience, mission-driven motivation, and face-to-face relationship building have been critical to growing his business in a highly competitive market. He also opens up about the costly lesson of scaling too quickly, the importance of financial discipline, and his long-term vision of taking Neo Forensics to IPO.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Resilience and Reinvention with Peter Freeth

In this episode of the Atomic Impact Podcast, Jason Osborn interviews Peter Freeth, owner of Genius, where he provides consultancy, coaching, and publishing services. Peter shares why he wishes he had started his business a decade earlier, the importance of self-reliance over perceived security, and how resilience and the ability to restart are essential entrepreneurial skills. He also dives into scaling without becoming salesy, emphasizing the need to embody your value in a brand or tangible asset rather than tying everything to your personality.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Balancing Growth and Identity with Shaun Walsh

In this episode of the Atomic Impact Podcast, host Jason Osborn sits down with Shaun Walsh, owner of Perform Partners, to discuss the real lessons he’s learned building an enterprise cloud transformation company over the past eight years. Shaun shares why he would focus on sales first if starting again, the importance of building a resilient pipeline without becoming salesy, and how maintaining delivery excellence alone isn’t enough to sustain growth. He also opens up about the deeper challenge of separating personal identity from business performance, offering powerful insights on burnout, balance, and leading with clarity while growing Perform Partners.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

From Chaos to Command with Antony Draper

In this episode of the Atomic Impact Podcast, Jason Osborn interviews Antony Draper, owner of Antony Draper Coaching and Consulting, about how founders can move from chaos to command as they scale. Antony shares lessons from his early business failure and explains why visibility, data, empowered leadership, and clear processes are essential for sustainable growth. He also dives into the importance of hiring the right people, creating clarity across teams, and building operational systems that support long term success.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Scaling Sustainably with Matt Clutterham

In this episode of the Atomic Impact Podcast, Jason Osborn sits down with Matt Clutterham, owner of Q Branch, to explore what it really takes to scale a business sustainably. Matt shares lessons from 25 years in business, including the power of his Fusion Model, aligning brand strategy, mindset, and operational excellence to drive meaningful growth without resorting to spammy tactics. He also opens up about the importance of saying no to the wrong clients, building human to human relationships, and his mission to help more businesses beat the odds and succeed long term.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Defining Purpose in Business with Chizubel Beluchi

In this episode of the Atomic Impact Podcast, Jason Osborn interviews Chizubel Beluchi, founder of The Risk of You, a risk consultancy and training company focused on helping individuals and organisations understand that they are the true source of risk and opportunity. Chizubel shares powerful lessons on defining purpose, building authentic relationships, and communicating with clarity to stand out in a crowded market. The conversation explores leadership, confidence in sales, and how aligning messaging with mission creates long term business growth.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Sales, Growth & Networking with Andrew Frazier

In this episode of the Atomic Impact Podcast, Jason Osborn sits down with Andrew Frazier, owner of Small Business Pro University, to unpack the real lessons behind building and scaling a successful business. Andrew shares why sales, marketing, relationship-building, and overcoming fear of numbers are critical to long-term growth, drawing on his experience advising over a thousand business owners. He also dives into the power of networking, proven frameworks, and how business owners can scale sustainably without feeling salesy or spammy.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Revenue Systems for SaaS Growth with Laura Farkas

In this episode of the Atomic Impact Podcast, host Jason Osborn sits down with Laura Farkas, owner of LMNts Marketing Limited, to unpack what it really takes to scale B2B SaaS and tech companies without wasted ad spend or founder burnout. Laura shares how going against the grain, focusing on precision targeting, and building revenue systems over campaigns transformed both her business and her clients’ results. She also opens up about overcoming a major personal health challenge and how systemization, clarity, and resilience became the foundation for sustainable growth.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Identity-Driven Leadership Growth with Erin Conlon

In this episode of the Atomic Impact Podcast, host Jason Osborn sits down with Erin Conlon, owner of Erin Conlon Coaching, to discuss identity, confidence, and relationship-led business growth. Erin shares honest insights on transitioning careers, building a referral-based practice, and letting go of the need to “sell” in favor of truly serving what people need. The conversation dives deep into mindset, overcoming the inner “not enough” voice, and creating meaningful impact through leadership development and coaching.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Building Family Business Trust with Peter Roper

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Peter Roper, owner of Family Business Practice, about the realities of building and scaling a business without relying on pushy or spammy sales tactics. Peter shares hard-earned lessons from decades of experience, including the importance of asking for help early, building relationships over transactions, and letting the right clients come to you. The conversation highlights why family businesses require a different mindset and how a values-led, referral-driven approach creates long-term stability and trust.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/