The Atomic Impact Podcast

In this episode, Jason Osborn interviews Diane Reiner, owner of Main Street THRIVE, a small business consulting firm, about the lessons she’s learned building her business. Diane shares the importance of being prepared early on, especially with marketing, identifying your target audience, and focusing on providing value and building genuine relationships rather than being overly sales focused. She also discusses common challenges like standing out in a crowded digital space and managing time as a business owner, while emphasizing the role of community, connection, and AI tools in supporting growth.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, Jason Osborn interviews Dr. Randy Ross, owner of Remarkable, about leadership, business growth, and creating meaningful impact. Randy shares how principles like axiology, strong relationships, and a “remarkable” customer experience drive sustainable success without relying on salesy tactics. He also dives into overcoming challenges through the power of hope, emphasizing resilience, alignment, and continuous growth as key factors in both personal and organizational success.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode, Jason Osborn speaks with Claire Croft, founder of Claire Croft Associates, about building trust through genuine conversation rather than rushed sales tactics. Claire shares lessons from transitioning out of a corporate career, highlighting the importance of self belief, authenticity, and relationship led growth. They also explore the challenges of business ownership, including managing pressure and creating sustainable success by staying aligned with your strengths.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode, host Jason Osborn sits down with Marty Fahncke, owner of Westbound Road, to discuss how business owners can scale through strategic acquisitions rather than relying solely on organic growth. Marty shares the importance of beginning with the end in mind, building businesses that are not dependent on the owner, and preparing for inevitable exit events. He also explains how leveraging acquisitions can rapidly increase revenue, reduce competition, and create long-term wealth while minimizing risk.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Carly Meyers, owner of Made For MoreAI, about building a business through authenticity, value creation, and personal branding. Carly shares how shifting from selling information to freely giving value helped her attract more clients and build stronger trust with her audience. She also discusses overcoming major business setbacks, navigating imposter syndrome, and focusing on building a business that supports a fulfilling life.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode, Jason Osborn speaks with Mamadou Fadiga, owner of SynthByte.ai, about building businesses by prioritizing conversations, market feedback, and positioning in the right environments. Mamadou shares lessons on shifting from a “build it and they will come” mindset to a point-of-sale approach, emphasizing the importance of proximity to your ideal audience and adapting your message to fit the market. The conversation also explores scaling through relationships, refining service delivery, and identifying where demand naturally exists to accelerate growth.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode, Jason Osborn speaks with Mark Hartmann, owner of HartmannRhodes, about how business owners can prepare for a successful exit and maximize the value of their company. Mark shares insights from selling his own eight-figure business, emphasizing the importance of starting with the end in mind, understanding valuation, and building a business that can thrive without the owner. The conversation also highlights the role of trust, psychology, and preparation in navigating business sales and achieving a successful transition on your own terms.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode, Jason Osborn speaks with Charles McLachlan, owner of Transformation Development Partnership, about building sustainable businesses and navigating the evolving world of fractional leadership. Charles shares lessons on learning through experience, the importance of the right partnerships, and how long-term personal branding and content strategies drive trust and premium positioning. The conversation also explores overcoming business setbacks, redefining work in the later stages of a career, and creating a more flexible, fulfilling approach to professional life.
 
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn sits down with Daniel Hayes, owner of Trent Rock Limited and stakeholder in UCR Group, Advanced Blast and Ballistic Systems, and Ambitious Air Mobility Group, to discuss the realities of building high-tech startups and engineering-driven companies. Daniel shares why strong founder agreements, addressing human factors in partnerships, and validating ideas through real-world feasibility are critical to long-term success. He also talks about resilience in entrepreneurship, learning from setbacks, and the exciting innovations his companies are developing in advanced materials and energy systems.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Richard Bisiker, owner of Personal Summits, about the importance of aligning your business with your strengths and clearly defining your ideal client. Richard shares insights from decades of experience on niching your marketing, building consultative relationships with prospects, and focusing on the value you provide rather than traditional sales tactics. He also discusses the challenges of growing a business, developing the right support network, and helping the next generation of leaders grow into effective directors.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/