The Atomic Impact Podcast

In this episode, Jason Osborn speaks with Penny Hopkinson, owner of Manual Writers International, about why creating clear SOPs early can protect and scale a business. Penny shares how networking and referrals drive growth without being salesy, while also highlighting the challenges of managing admin and operations as a founder. She also introduces her upcoming SaaS launch, Manual Magic AI, designed to modernize operations manuals into engaging knowledge sharing environments.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Damian Bramley, owner of DJB Photography, shares how he would approach his first year differently by delegating sooner to avoid burnout and stay focused on the work he loves most. He explains how niching down and understanding a client’s marketing goals helps photography build trust, connection, and better conversions. Damian also discusses his plans to systemize further and support more purpose driven projects through his work.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/
 

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Graham Arrowsmith, owner of Finely Fettled, about marketing to affluent audiences using high-net-worth data, targeted campaigns, and practical AI solutions. Graham shares lessons from building a focused niche business over 12 years, highlighting the importance of curiosity, clarity, and overdelivering early without relying on spammy sales tactics. The conversation also explores answer engine optimization, AI-driven discovery, and how businesses can position themselves for the future of search and marketing.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/
 

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Mark Khalife, owner of Global Nomad Advisory Group, about leadership development, governance, and scaling strategy for hospitality companies. Mark shares insights from his journey as a solopreneur, discussing relationship-driven growth, cultural nuance in consulting, and avoiding salesy tactics while building trust with clients. The conversation explores patience, clarity in client expectations, and designing a business that balances impact, flexibility, and long-term fulfillment.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Jason Allan Scott, founder of ATALOR, about helping B2B companies and investors launch media that drives leads, deal flow, and authority. Jason shares lessons from building and exiting multiple businesses, focusing on problem-first thinking, freedom over scale, and creating real value instead of relying on ads or hype. The conversation explores entrepreneurship, relationships, and redefining success through clarity, impact, and intentional living.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn talks with Anne Jirsch, owner of Future Vision Training, about helping individuals and companies learn to see, anticipate, and create the future. Anne shares how staying focused, showing up authentically, and building trust through real, valuable content has been key to growing her work, along with the breakthrough impact of landing major book deals. They also discuss the ongoing challenge of finding truly reliable support partners and Anne’s vision to expand her impact through a new book and a Future Vision podcast.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn sits down with Eric Farewell, founder of his coaching and community business at EricFarewell.com, to explore his journey from serial entrepreneur to purpose-driven mentor. Eric shares hard-earned lessons from building and exiting multimillion-dollar companies, navigating personal loss and trauma, and redefining success beyond money. The conversation dives into long-term thinking, emotional leadership, ethical growth, and building businesses and communities that prioritize connection, healing, and legacy.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/
 

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Ang Onorato, owner of Living Oak Leadership, about her journey as an accidental entrepreneur and long-time leadership advisor. Ang shares insights on executive coaching, organizational design, and how leaders must evolve their thinking to navigate rapid changes in work, technology, and human-centered leadership. The conversation explores pivoting with purpose, re-educating leaders for the future of work, and creating deeper human connection in an increasingly digital world.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

In this episode of the Atomic Impact Podcast, host Jason Osborn speaks with Paul Wakefield, Founder & CEO of BeMore Group, about his 20-year journey in business, mental health, and wellbeing. Paul shares how surviving extreme burnout shaped BeMore’s mission to help businesses grow and scale without owners or employees burning out, combining mental health education with practical strategy and technology. The conversation highlights the power of consistency, focus, and using simple systems and AI to build sustainable, stress-free growth.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/

Jason Osborn sits down with Ryan Kauth, a human first business coach who supports serial founders and owners of multi generational family businesses through growth, transitions, and leadership friction. Ryan shares why perfectionism slows progress, how most coaching practices grow through trust and referrals, and why honest feedback only works when values and priorities are aligned. He also explains what he is building next at Ryan K Coach, including a stronger focus on helping founders and family firms move forward with clarity and harmony.
To find out more about my LinkedIn Reverse Podcast Method - the new way to close deals that doesn't rely on any of the old traditional methods that everyone hates, send me a message on LinkedIn: https://www.linkedin.com/in/jasonaosborn/